There's so many social media communications conferences these days that if you wanted to go to one every day you probably could. The namebadge lanyard would wear a groove into the back of your neck and your house would become a warren filled with free ballpoints and branded USB hard drive sticks.
Needless to say, my job title is a magnet for social media conference invitations and I bin 95% of the ones I get. But the invitation for eConsultancy's Jump was too clever to ignore.
The invite showed up at my desk in a box, which contained a set of hugging salt & pepper shakers representing "joined up online and offline thinking". Cute.
That isn't the best part though - the best part came last week when I googled my own name to test out Google's new Caffeine search index. There was a sponsored link at the top encouraging me to register for Jump.