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I've got my fingers crossed for Diaspora, but it'll be a hell of job to persuade 500 million non-geeks to migrate

Fernando Rizo

Especially when you see articles like "Saudi Arabia Leads the Middle East With High (Facebook) Growth in March". They'll be like "Hey we just got here!"

Like many Internet migrations, it'll take geeks to make the first jump, then the non-geeks may follow. Twitter was wall-to-wall geeks in 2007, now the biggest user is Ashton Kutcher for god's sake.

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  • I run UK & EMEA digital strategy for Cohn & Wolfe during the day, and I make iPhone games with Hard Six Games in my spare time. Nothing you read here is the perspective of Cohn & Wolfe or any of its clients.
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